Top 10 Lifestyle Companies in Germany 2025

We’re tracking 176,548 Lifestyle companies in Germany.

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Companies	Employees	HQ location	Revenue	Founded	Estimated Traffic	Industries
Puma	View 13,393 employees	🇩🇪 Bayern, Herzogenaurach+78	$ >1000M	1948	166,354,996	E-Commerce, Fashion
Hugo Boss	View 11,425 employees	🇩🇪 Baden-Württemberg, Metzingen+9	$ >1000M	1924	24,300,000	E-Commerce, Fashion
Zalando	View 17 employees	🇩🇪 Berlin+1	$ 500-1000M	2008	65,391,000	E-Commerce, Fashion
Breuninger	View 1,260 employees	🇩🇪 Baden-Württemberg, Stuttgart+39	$ 500-1000M	1881	66,352,001	E-Commerce, Fashion
Woolworth	View 358 employees	🇩🇪 North Rhine-Westphalia, Unna+1	$ 500-1000M	1879	3,185,159	E-Commerce, Retail
About You	View 1,081 employees	🇩🇪 Hamburg+2	$ 500-1000M	2014	53,280,001	E-Commerce, Fashion
P&C	View 1,479 employees	🇩🇪 Nordrhein-Westfalen\|Duesseldorf\|Duesseldorf, Düsseldorf+45	$ 500-1000M	1901	47,250,000	E-Commerce, Fashion
Gerry Weber	View 197 employees	🇩🇪 North Rhine-Westphalia, Halle (westf.)+2	$ 500-1000M	1973	8,191,999	E-Commerce, Fashion
Rimowa	View 1,296 employees	🇩🇪 Nordrhein-Westfalen, Cologne+8	$ 500-1000M	1898	4,417,514	E-Commerce, Retail
Anita.com	View 138 employees	🇩🇪 Bavaria, Brannenburg+19	$ 500-1000M	1886	744,260	E-Commerce, Fashion
Puma	View 13,393 employees	🇩🇪 Bayern, Herzogenaurach+78	$ >1000M	1948	166,354,996	E-Commerce, Fashion
Hugo Boss	View 11,425 employees	🇩🇪 Baden-Württemberg, Metzingen+9	$ >1000M	1924	24,300,000	E-Commerce, Fashion
Zalando	View 17 employees	🇩🇪 Berlin+1	$ 500-1000M	2008	65,391,000	E-Commerce, Fashion
Breuninger	View 1,260 employees	🇩🇪 Baden-Württemberg, Stuttgart+39	$ 500-1000M	1881	66,352,001	E-Commerce, Fashion
Woolworth	View 358 employees	🇩🇪 North Rhine-Westphalia, Unna+1	$ 500-1000M	1879	3,185,159	E-Commerce, Retail
About You	View 1,081 employees	🇩🇪 Hamburg+2	$ 500-1000M	2014	53,280,001	E-Commerce, Fashion
P&C	View 1,479 employees	🇩🇪 Nordrhein-Westfalen\|Duesseldorf\|Duesseldorf, Düsseldorf+45	$ 500-1000M	1901	47,250,000	E-Commerce, Fashion
Gerry Weber	View 197 employees	🇩🇪 North Rhine-Westphalia, Halle (westf.)+2	$ 500-1000M	1973	8,191,999	E-Commerce, Fashion
Rimowa	View 1,296 employees	🇩🇪 Nordrhein-Westfalen, Cologne+8	$ 500-1000M	1898	4,417,514	E-Commerce, Retail
Anita.com	View 138 employees	🇩🇪 Bavaria, Brannenburg+19	$ 500-1000M	1886	744,260	E-Commerce, Fashion

1. Puma

Puma, based in Herzogenaurach, Germany, is a prominent player in the global lifestyle industry, specializing in sports apparel, footwear, and accessories. Known for blending performance with style, Puma excels in creating trend-setting athletic and casual wear that appeals to both athletes and fashion enthusiasts. In the German market, Puma has established itself as a leader by consistently innovating product designs and engaging in strategic partnerships across various sports, enhancing its visibility and market presence.

Location 🇩🇪 Bayern, Herzogenaurach	Size View 13,393 employees
Revenue $ >1000M	Industries Clothing and Apparel, Commerce and Shopping, Design, Community and Lifestyle, Consumer Goods, Consumer Electronics, Hardware
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2. Hugo Boss

Hugo Boss, based in Metzingen, Germany, is a premier global fashion house known for its high-quality, stylish apparel and accessories that cater specifically to the lifestyle sector. Renowned for its precision in design and dedication to quality, Hugo Boss offers a broad spectrum of products including suits, sportswear, footwear, and fragrance for an upscale, style-conscious clientele. Steadily expanding its footprint in the lifestyle industry, Hugo Boss continuously innovates its product lines and marketing strategies to maintain a strong presence in international fashion.

Location 🇩🇪 Baden-Württemberg, Metzingen	Size View 11,425 employees
Revenue $ >1000M	Industries Commerce and Shopping, Clothing and Apparel, Design, Community and Lifestyle
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3. Zalando

Zalando, based in Berlin, Germany, is a premier online platform for fashion and lifestyle products, offering a wide range of apparel, footwear, accessories, and beauty products. As Europe’s leading online fashion retailer, Zalando connects a diverse line-up of international brands with a vast consumer base, continually adapting to dynamic market demands with innovative solutions like their eco-friendly ‘Pre-owned’ section. Their commitment to enhancing the shopping experience is evident in their seamless digital interfaces and superb customer service, making fashion accessible to everyone in Germany and beyond.

Location 🇩🇪 Berlin	Size View 17 employees
Revenue $ 500-1000M	Industries Clothing and Apparel, Commerce and Shopping, Design, Community and Lifestyle, Internet Services
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4. Breuninger

Breuninger, headquartered in Stuttgart, Germany, is a premier lifestyle retailer renowned for its upscale fashion and lifestyle goods. With a deep commitment to quality and style, Breuninger offers an extensive array of products from high-end clothing to exclusive accessories, covering a spectrum of top international brands. In the lifestyle industry in Germany, Breuninger stands as a vibrant hub for fashion enthusiasts, showcasing latest trends and providing a sophisticated shopping experience in-store and online, making it a key player in the lifestyle market.

Location 🇩🇪 Baden-Württemberg, Stuttgart	Size View 1,260 employees
Revenue $ 500-1000M	Industries Clothing and Apparel, Commerce and Shopping, Community and Lifestyle, Design
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5. Woolworth

Woolworth, headquartered in Germany, operates as a multidimensional retail chain, deeply entrenched in the lifestyle segment. The company provides a broad spectrum of affordable consumer goods, ranging from clothing and household items to toys and electronics, catering specifically to value-conscious customers. In Germany, Woolworth is recognized for its convenient store locations and a diversified product lineup that continuously adapts to the ever-changing needs and preferences of shoppers. This strategy not only solidifies its presence in the German market but also enhances customer satisfaction and retention.

Location 🇩🇪 North Rhine-Westphalia, Unna	Size View 358 employees
Revenue $ 500-1000M	Industries Commerce and Shopping, Consumer Goods, Clothing and Apparel, Design, Internet Services, Community and Lifestyle, Sales and Marketing
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6. About You

About You, based in Germany, operates as a tech-driven fashion platform that uniquely catifies personal shopping experiences. They offer a wide array of apparel and accessories from various brands, tailored to the preferences and styles of individual customers. Their innovative approach leverages robust data analytics to ensure each user finds something they love, efficiently bridging fashion with technology. In the thriving lifestyle sector of Germany, About You continues to stand out by promoting a customer-centric business model that not only meets but anticipates consumer desires and trends.

Location 🇩🇪 Hamburg	Size View 1,081 employees
Revenue $ 500-1000M	Industries Clothing and Apparel, Commerce and Shopping, Community and Lifestyle, Design
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7. P&C

P&C, headquartered in Germany, operates a chain of upscale department stores focused on high-quality fashion and lifestyle products. In the competitive landscape of fashion retail in Germany, P&C distinguishes itself by offering a curated selection of leading international brands and private labels, catering to a discerning clientele. Their business model emphasizes providing a premium shopping experience, consistently adapting to market trends to serve the dynamic needs of fashion-conscious consumers. With an ever-evolving range of apparel and accessories, P&C remains a pivotal player in Germany’s lifestyle industry, strategically enhancing its market presence through both physical stores and an expanding digital footprint.

Location 🇩🇪 Nordrhein-Westfalen\|Duesseldorf\|Duesseldorf, Düsseldorf	Size View 1,479 employees
Revenue $ 500-1000M	Industries Clothing and Apparel, Commerce and Shopping, Community and Lifestyle, Design
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8. Gerry Weber

Gerry Weber, located in Germany, is a prominent brand in the lifestyle and fashion industry, known for its high-quality women’s clothing. The company emphasizes style, comfort, and versatility in its product line, which includes everything from casual wear to elegant evening attire. Gerry Weber’s business model is centered around creating fashionable, eco-friendly clothing that appeals to a discerning clientele. They remain committed to sustainability, constantly updating their operations and product designs to reduce environmental impact.

Location 🇩🇪 North Rhine-Westphalia, Halle (westf.)	Size View 197 employees
Revenue $ 500-1000M	Industries Clothing and Apparel, Commerce and Shopping, Community and Lifestyle, Design
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9. Rimowa

Rimowa, based in Cologne, Germany, is a prominent name in the lifestyle industry, known for its high-end luggage and travel accessories. This company has carved out a niche with its distinctive, durable suitcases featuring an iconic grooved design. Operating since 1898, Rimowa has sustained its legacy of quality and innovation in luggage solutions. As travel continues to evolve, Rimowa adapts by integrating technology like digital tags, enhancing traveler convenience and efficiency in Germany and beyond.

Location 🇩🇪 Nordrhein-Westfalen, Cologne	Size View 1,296 employees
Revenue $ 500-1000M	Industries Commerce and Shopping, Consumer Goods, Community and Lifestyle
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10. Anita.com

Anita.com, based in Brannenburg, Germany, is a renowned manufacturer and retailer of high-quality lingerie, swimwear, and sportswear designed specifically for women’s needs. The company specializes in products that offer outstanding fit, comfort, and functionality, catering especially to women undergoing different life stages and body changes, such as pregnancy and post-mastectomy recovery. Anita.com’s commitment to combining practicality with aesthetics has made it a significant player in the lifestyle industry in Germany, ensuring that each product supports and enhances women’s lifestyles.

Location 🇩🇪 Bavaria, Brannenburg	Size View 138 employees
Revenue $ 500-1000M	Industries Clothing and Apparel, Commerce and Shopping, Community and Lifestyle, Consumer Goods, Design
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