We Just Rebranded! What began as a simple tool called Leadjet has now evolved into a tech company, a solution towards smart selling. As the product grows beyond its LinkedIn borders, so must the brand too.
Why Leadjet became Surfe
The brand reflects a sense of ease, playful nature, and performance-based attributes commonly associated with surf culture.
Freedom in movement, decisions & time
Unafraid to dive head first into solving what’s broken
Take our work seriously but not ourselves
Uplifts others’ mood and brings joy
Although it looks easy, we know it isn’t. It takes time to find the optimal approach and prospects, a lot of training, planning and preparation is involved. Failure is part of the game and the waves are not something you control, but the adrenaline of closing a sale and passion to push the boundaries after are priceless. Our idea was to create a surfboard for anyone out there, conquering the waves.
We surf(e) on top of tools, interfaces and websites to help you serve your customers better. Just like that, the name was born as the combination of surfing and serving. Surfe is fun, bold and playful, but most importantly - it’s here for you!
We love simple things, so we made Surfe uncomplicated and crystal clear for you.
We’re here to give you the means to catch waves, ride them and execute.
We created Surfe with the intention to give you peace of mind while selling. We want to empower you to go after prospects, get and close deals without having to waste time.
We’re always by your side, and want to share our energy to help you push the boundaries every day. We hope we make you feel encouraged and supported to make bold moves!
We’re changing all of the brand elements like logotype, the fonts, the layouts, the colors to better reflect our vision and character.
Building on the attributes of the Surfe brand, our logotype is what gives our brand peace of mind, with true Surfe style. It's our primary logo - free, bold & playful.
Get ready for a colorful pattern of Surfe, introducing our new palette.
The hollow part of a breaking wave, where surfers love to get pitted.
Paddle jumping is a slang term surfers use to describe surfing small waves.
An advanced movement in surfing when a surfer rides the top, broken lip of a wave.
Your Sales Companion
Our next-level product will provide you with simple, flowy and cross-channel experience, overlaying browsers and every website you visit. Surfe treats the CRM as a database and brings your workflow and relationship management to the next level. Plus, we're introducing the first dashboard on top of all the others.
We call it the surfboard.
Following you around, this side panel gives you access to the full CRM functionality, delivering critical information in view at the precise moment it’s needed.
Creating contacts, marking to-do’s, taking notes, utilizing templates and chatting to your team mates - all without the need to switch tabs to the CRM.
Through our on-the-fly side panel, you have a quick and easy way to add and access data about an opportunity, as well as share it across the team without losing your flow.
Managing the full sales funnel from anywhere - bringing you the pipeline view.
Expandable and available from the side panel, your CRM pipeline follows you around too.
Manage deals, configure pipelines, filter out accounts in a list-view as you go, knowing that everything will be backed in your CRM.